Excel at business growth 🚀, not Excel spreadsheets

Forget manual ad management. Our sophisticated yet simple-to-use tech platform includes all the features you need to thrive behind one log-in.

How our retail media platform works

Zitcha’s core functionality

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Functionality that flexes with you

Trust Zitcha to accommodate all media types. Retailers can represent conditions under one roof, no matter the configuration.

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Your retail media one-stop shop

Manage campaigns on the fly or forecast an entire year’s worth of ads with our “plan now, execute later” model.

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Built for joint business planning

Benefit from a structured framework that aligns advertising initiatives with strategic business objectives.

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Fuelled by roles and permissions

Zitcha ensures every team member has the right access to execute tasks efficiently while safeguarding sensitive information.

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States and gates for workflows

Process is priceless, but things can change quickly. Zitcha has adaptive workflows without disruption.

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Customisable branding

Tailor visual elements as needed, This will help advertisers identify and connect with the networks they engage with.

Handling the money

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Adjustable discount options

Execute both fixed-cost and auction-based discounts for advertisers without compromising the effectiveness of a campaign.

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Dynamic wallet calculations

Our digital wallet for retail media networks burns down with real-time advertising spend, enabling accurate tracking and invoicing.

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Transparent recordkeeping

Worried about checks and balances? Our platform accurately tracks all transactions between retailers and advertisers, and both parties can access their ledgers anytime.

Ad delivery & performance

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Simple calendar scheduling

Execute both fixed-cost and auction-based discounts for advertisers without compromising the effectiveness of a campaign.

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Create once, publish everywhere

Run multiple variations of the same campaign without the extra work. Group by schedule, placement and media type.

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Insights through analytics

Zitcha starts capturing campaign data in real-time immediately after launch. Retailers can research, review, and act on trends as soon as opportunities arise.

Actionable insights and AI-powered optimization

Never worry about throwing money away at inefficient channels again. Zitcha gives retailers and advertisers all the data they need to keep dollars coming in the door.

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See sell-through rates and the conversion value of all your advertisers.

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Determine where customers are at in their shopping journeys using predictive analysis.

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Review campaign results and optimize strategies for advertisers based on the best ROAS.

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Track activity to strengthen reach and serve shoppers with personalized content.

Testimonials

Zitcha has been a crucial part of our retail media journey, underpinning pretty much everything we’ve brought to market. Having a platform that grows with us and knows our needs both current and future enables us to remain at the forefront of retail media and more importantly allows our clients to have the control, transparency and flexibility they require when placing campaigns with us. They’re a true partner and a core part of our business.

Alex Lawson Head of Strategy & Marketing Market Media

Sennheiser has embraced Zitcha allowing them to plan and execute campaigns with more flexibility and ease allowing them to access more marketing opportunities as well as having a constant presence across channels has helped Sennheiser to achieve their objectives thus improve performance in driving greater return on investment.

Ashlea Vallance Marketing Manager Sennheiser